About Us

about us

Royal Birkdale Sales & Marketing was started by Steve & Todd’s father Al, over 40 years ago in a small office on Avenue Rd. in Toronto, Canada. At the start, our business model was solely on the domestic market in Canada with a strong emphasis on the food and drug trades. We have now grown after more than 40 years in business to a strong presence in the USA retail market covering all of the top retailers in many sectors. We have expanded our offices to include satellite offices in Buffalo, NY and Shanghai, China. For the past 25 years, we have built our import business by being specialists in the Asian market, while still continuing to grow on our core 40 year+ domestic North American market as a full service food broker service and CPG specialists in many categories.

Our Vision

Our company, a proud family business established in 1982, is built on a foundation of trust, expertise, and a commitment to excellence. We pride ourselves on delivering tailored solutions to every customer, regardless of size. By staying ahead of market trends and adapting to ever-changing demands, we strive to support our customers’ growth and success. Growth and longevity are at the heart of our vision, as we continue to build lasting partnerships that ensure mutual prosperity for years to come.

Our MISSION

Our mission is to empower our customers—big or small—by providing exceptional products, innovative solutions, and personalized service that drive growth and success. With decades of experience in import specialization and consumer product goods, we are committed to staying ahead of market trends, fostering long-term partnerships, and delivering value that ensures the sustained prosperity of our customers and our company. Our success is measured by our customers’ success and satisfaction.